Terms and Conditions
Company: Growwwth Lab Limited, a private limited company incorporated in England and Wales under company number 11873185, whose registered office is at 42 Bloom Heights, River Rise Close, London SE8 5FT, trading as Growwwth (“we,” “us,” or “our”).
Website: https://growwwth.uk
Contact: hello@growwwth.uk
ICO Registration Number: ZC152000
Part A — About these terms
1. What these terms cover
These terms cover two different things, and which parts apply depends on what you are doing.
Part B applies to everyone who visits growwwth.uk. You do not have to buy anything for it to apply.
Part C applies if you buy our service. It forms the contract between you and us for that service, together with your Confirmation Email and the Data Processing Agreement at Schedule 1.
Our Privacy Policy at growwwth.uk/privacy and our Cookie Policy at growwwth.uk/cookies also form part of these terms.
If Part C conflicts with Part B, Part C wins. If your Confirmation Email records something we agreed with you that differs from either, the Confirmation Email wins.
2. You are contracting as a business
Our service is sold only to businesses, for business purposes. That includes sole traders and partnerships acting in the course of their business. By buying the service you confirm that you are doing so as a business and not as a consumer, and you acknowledge that the Consumer Rights Act 2015 and the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 do not apply to our contract.
3. Definitions
- Client, you, your: the business that buys the Service.
- Service: the services we provide to you, described in clause 9.
- Website: the website we build and host for you under clause 9(a).
- WhatsApp: the WhatsApp messaging service provided by Meta Platforms, Inc. and its group companies.
- Customer Data: the contact details and job information about your own customers that you give us, or that we collect from a system you connect, so that we can provide the Service.
- End Customer: a person whose details are in the Customer Data.
- Messages: the review request messages, and any follow-ups, that we send to End Customers on your behalf, by text message, WhatsApp, email or a combination of them.
- Connected Account: any account of yours that you give us access to, including a Google Business Profile, a Facebook Page, an Instagram account, a WhatsApp account, an email account, your domain name registrar, or accounting, CRM or job-management software.
- Payment Link: the secure payment link, provided through our payment provider, that we send you to start the Service.
- Confirmation Email: the email we send you after your first payment, under clause 8, recording what we agreed.
- Subscription Fee: the monthly fee for the Service, as shown on the Payment Link and in your Confirmation Email.
- Applicable Data Protection Law: the UK GDPR, the Data Protection Act 2018, and the Privacy and Electronic Communications (EC Directive) Regulations 2003 (“PECR”), each as amended.
Headings are for convenience only. The singular includes the plural. A reference to a statute includes any amendment or re-enactment of it. “Including” means “including without limitation”.
Part B — Using this website
4. The website
growwwth.uk is an information website. It has no forms, no accounts, no payment functionality and no online sign-up. If you want to talk to us, the site links to a booking page operated for us by HighLevel Inc., or you can email hello@growwwth.uk.
By using the site you accept these terms. If you do not accept them, please stop using the site.
5. What you may not do
You must not attempt to gain unauthorised access to the site or any system behind it, introduce malicious code, scrape or systematically extract its content without our written permission, use our name or marks in a way that suggests an affiliation that does not exist, or use the site for anything unlawful. Conduct of that kind may be an offence under the Computer Misuse Act 1990 or the Fraud Act 2006, and we will report it where appropriate.
6. Our content
Everything on the site — text, design, graphics, logos and code — belongs to us or our licensors and is protected by the Copyright, Designs and Patents Act 1988 and the Trade Marks Act 1994. You may view it and print a copy for your own reference. You may not republish, redistribute or commercially exploit it without our written permission.
If you believe anything on the site infringes your rights, email hello@growwwth.uk with enough detail to identify the material and your claim, and we will look into it promptly.
7. Accuracy, availability, and links
The site is written in good faith but we do not promise it is free from error or that it will always be available. Nothing on it is legal, financial, tax or other professional advice, and nothing on it is an offer of any security or investment within the meaning of section 21 of the Financial Services and Markets Act 2000.
Where we link to another website, we do not control it and are not responsible for it.
Part C — The Service
In brief
This summary is here to help you find your way. The numbered clauses below are the terms.
- What you get: a done-for-you service covering your website, your Google Business Profile, social updates, Google reviews and one inbox for your messages (clause 9).
- What we need from you: information, feedback and access in good time, your customers’ contact details, and photographs and descriptions of your work as you go (clause 11).
- Paying: one monthly fee, starting with your first payment, and no setup fee (clause 12).
- What is yours: your domain name, your Google Business Profile, your content and your customer data. The Website becomes yours after two years, or sooner if you pay the balance (clause 13).
- What we cannot promise: rankings, review counts or enquiries. Nobody honestly can (clause 17).
- No minimum term: cancel at any time by email, and the Service stops at the end of the month you have paid for (clause 18).
8. Signing up
- a. Documents first. With the Payment Link we send you these terms and our Privacy Policy, each with its version number and date.
- b. When the contract begins. When you make your first payment through the Payment Link, which is your acceptance of these terms. If we agree that your first payment comes later, it begins when you confirm in writing, including by email, that you want to go ahead.
- c. Confirmation Email. After your first payment we email you a record of your Subscription Fee, billing date, anything we agreed that differs from these terms, and the versions of the terms and Privacy Policy you were given. Tell us if anything in it is wrong.
- d. Later changes. If we change these terms under clause 25, the version you were given when you paid is the one that governed the contract when it began.
9. What you get
The Service is a done-for-you local marketing service. For the Subscription Fee we will:
- a. Your website. Build and host a website for your business, with pages for the services you offer, the areas you cover and examples of your work. We plan and build it for local search, including search by AI tools: its structure, headings and local information are written to help search engines and AI tools understand what you do and where you do it. During the build you get one round of design feedback before you approve the site to go live. After launch we keep its content updated, including edits, new case studies and new pages or sections, but not new interactive features (such as calculators or booking tools), connections to outside systems or a redesign, which we can quote for separately.
- b. Your Google Business Profile. Optimise it, including the services and areas it lists, and publish posts to it.
- c. Social updates. Publish posts to your Facebook Page and Instagram account, if you have given us access under clause 11.
- d. Review requests. Ask your past and new customers, from the contacts you give us, to leave a Google review.
- e. Opt-outs. Handle opt-outs and suppression under clause 15.
- f. Replies to reviews. Write and publish replies to your Google reviews in your business name.
- g. Review posts. Publish your five-star Google reviews to your social pages, if you have given us access under clause 11.
- h. One inbox. Give you a single inbox, on the web and in a mobile app, for the email, WhatsApp, Facebook and Instagram messages you connect to it and for your Website enquiries.
10. What is not included
- a. Replies to every review. We choose which reviews to reply to under clause 9(f). The rest, including complaints you may want to answer yourself, are yours.
- b. General reputation management, such as monitoring other review sites or social media, or disputing or seeking the removal of any review or comment.
- c. Answering your messages. The inbox under clause 9(h) gathers them; replying is up to you.
- d. Review platforms other than Google.
- e. Paid advertising.
- f. Any guaranteed result (clause 17).
- g. Checking what you tell us. We publish your Website, Google Business Profile and posts from the information you give us. You are responsible for its accuracy, including your services, qualifications, accreditations and memberships (such as Gas Safe, NICEIC or TrustMark), insurance, guarantees, prices and areas, and for telling us when any of it changes.
Goodwill extras. Anything we do outside clause 9 is a free goodwill extra: not a deliverable, with no service level or warranty, and we may stop it at any time. Nothing said on a sales call adds to clause 9 unless we confirm it in writing.
11. Starting, and what we need from you
The Service depends on what you give us. We are not responsible for any delay or shortfall caused by not having it. You will:
- a. give us the information, feedback and approvals we ask for, and attend the calls we arrange, in line with the timeline we give you;
- b. give us, and keep in place while the contract lasts, access to your domain name (or help pointing it at the Website), manager access to your Google Business Profile, your Facebook Page and Instagram account, the email and messaging accounts you want in your inbox, and the WhatsApp account we send Messages from, if you link one. You authorise us to act on those accounts for the Service. You remain the owner of your Google Business Profile and can remove our access at any time, but we cannot then provide the parts of the Service that depend on it;
- c. give us the contact details of the past and existing customers you want us to contact, and of new customers as you complete jobs, in a way we agree with you;
- d. send us photographs, videos and short descriptions of your jobs on an ongoing basis;
- e. tell us promptly about any End Customer who complains, opts out through you, or should be left out, without needing to give a reason; and
- f. keep your account and billing details up to date.
Setup and launch. We build the Website and set up the Service from what you give us, then hold a launch call to walk you through it. The Service goes live once you approve it. Timescales are estimates under clause 17(c).
Approvals and delivery. We put the Website, the review-request wording and the voice of our replies to you for approval. Within what you approve, we decide how the Service is delivered, including wording, timing, channels, platforms and which reviews we reply to, and we may adjust this over time without reducing the overall Service. We may use automated tools, including artificial intelligence, to draft Messages, replies and content (Privacy Policy, section 15).
Waiting on you. If we are waiting for something from you, the Subscription Fee is still charged. We will tell you what we are waiting for.
12. Paying
- a. The Subscription Fee is shown on the Payment Link and in your Confirmation Email, and is billed monthly in advance.
- b. You authorise us and our payment provider to charge your card automatically on each billing date until the contract ends. We never see or store your full card number.
- c. Fees exclude VAT, which we add where it applies.
- d. If a payment fails, we will tell you and try again. If it is still unpaid seven days after the billing date, we may suspend the Service until it is paid.
- e. We may change the Subscription Fee on at least 30 days’ notice by email. You may cancel under clause 18 before the change takes effect.
- f. If your customer list or job volume turns out materially larger than we discussed, we will agree any change with you first.
- g. The Subscription Fee covers our work, Website hosting, the inbox and any domain name we register for you. It does not cover things bought from others, such as paid advertising, premium stock photography or video, or software licences for tools you ask us to connect. We will ask you before any such cost arises.
- h. Your first Subscription Fee is your payment through the Payment Link, unless we agree a later date in writing, recorded in your Confirmation Email. After that it is charged on the same date each month.
- i. There is no setup fee. Any free or discounted period we agree is recorded in your Confirmation Email, and we will not charge you before it ends.
13. Your website, domain and content
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a. Your material. You own your Customer Data, business name, logo, brand, reviews, the content you supply and your Connected Accounts. You license us to use them only to provide the Service, until the contract ends.
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b. Our material. We own our platform, systems, website and know-how, including our message wording, templates, sequences, timings and compliance processes. They are our confidential information and trade secrets. You must not disclose them or use them to compete with us.
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c. Publicity. We will not name you, use your logo or publish a case study about you without your written agreement, which you can withdraw at any time.
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d. Feedback. We may use any suggestion you make without owing you anything.
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e. Your Website. While the contract lasts, we own the Website’s design, code and the content we wrote, and you may use it for your business. When the contract ends:
- after 24 paid months, the Website is yours at no extra cost. We send you its files in a usable form, and hosting it elsewhere is up to you;
- before 24 paid months, you may own it by paying the Subscription Fee for each remaining month up to 24 (for example, 14 months if you leave after 10). Otherwise we take it down at the end of your last paid month;
- if we end the contract under clause 19(d), the Website is yours at no extra cost, however long you have been with us.
A paid month is one for which you paid the Subscription Fee; a free month does not count. Third-party tools and licences tied to our accounts, such as the inbox, do not transfer.
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f. Your domain name. It is always yours. An existing domain stays registered to you, at your cost. If you have none, we register one in your business’s name and cover its cost while the contract lasts. We transfer it to you on request, and when the contract ends, after which renewals are your responsibility.
14. Reviews: your customer list
You warrant, whenever you give us Customer Data and while we hold it, that:
- a. every End Customer is a past or present customer of your business, with whom you have a genuine relationship;
- b. you obtained their details lawfully, in the course of a sale or negotiations for one;
- c. when you collected their details, they were told you might contact them and how to refuse, and they have not refused;
- d. your privacy notice covers this use and meets Articles 13 and 14 of the UK GDPR;
- e. it excludes anyone who has opted out or asked not to be contacted;
- f. it excludes anyone under 18 and any special category data;
- g. it was not bought, rented, scraped or taken from a third-party list;
- h. it is accurate and up to date, so far as you know;
- i. it contains customers only, with family, friends and suppliers removed from any phone contacts you share; and
- j. you own, or have permission from the people shown in, any photograph or video you give us, for use in Messages, on your Website and in posts.
You are the controller of the Customer Data and we are your processor, on the terms in Schedule 1.
15. Reviews: the rules we follow
These commitments are fixed:
- a. every Message names your business;
- b. every Message carries a free, working opt-out suited to its channel, such as replying STOP or an unsubscribe link;
- c. opt-outs take effect immediately and permanently, and are recorded on a suppression list kept for your business only and checked before every send;
- d. we limit how often, and how close together, any End Customer is contacted;
- e. we ask every End Customer you give us, apart from the exclusions below, and never screen recipients by how happy we expect them to be; and
- f. we never offer, or let you offer through us, any incentive for a review.
Exclusions. You may ask us to leave anyone out under clause 11(e), including anyone with an open complaint or dispute. You may also offer customers a private feedback route alongside the review request, but not instead of it.
No review gating or incentives. Gating means choosing who to ask by expected sentiment, past ratings or a positive-only feedback step. Gating and incentives breach Google’s policies and the Digital Markets, Competition and Consumers Act 2024. We will refuse both, and continuing to press for them is a material breach.
PECR. You instigate Messages and we send them. Clause 14 is your responsibility and this clause is ours.
16. Google, Meta and other platforms
The Service relies on platforms we do not control. You agree that:
- a. you will comply with Google’s and Meta’s terms and policies;
- b. we may change the Service if a platform changes its rules, interfaces, pricing or availability, and we are not liable for the effect; and
- c. we are not responsible for a platform’s action against your account, listing or profile, including removing reviews or suspending a listing, unless our breach caused it.
WhatsApp may restrict an account in response to how recipients react. We keep the risk low, but we are not liable if it acts, unless our breach caused it.
Google profile suspension. Only Google can reinstate a suspended profile. We will help you prepare, but the appeal is yours as the owner. While it is suspended we cannot post or reply on it; the rest of the Service continues.
Reviews are written by your customers. We do not write, edit or influence them, and Google may remove or filter reviews for its own reasons.
17. What we promise, and what we do not
We will provide the Service with reasonable skill and care. We build and run it to give you the best chance of being found, but Google and AI tools decide what they show and to whom. We do not promise:
- a. any number of reviews, rating, ranking, visibility, mention by AI tools such as ChatGPT or Google’s AI answers, or amount of business;
- b. that the Service will be uninterrupted or free from error; or
- c. any fixed date. Timescales, including any on our website, are estimates that run from when we have what we need under clause 11.
All other warranties and conditions implied by law are excluded, so far as the law allows.
18. Cancelling
- a. There is no minimum term and no notice period. You may cancel at any time by emailing hello@growwwth.uk.
- b. Cancellation takes effect at the end of the month you have paid for. We keep providing the Service until then and do not charge you again.
- c. We do not refund part-months, but we may offer a credit or refund if we are materially at fault.
19. If we pause or end the Service
- a. We may suspend the Service immediately if a payment is overdue under clause 12(d), if continuing would breach the law or a platform’s policies, or if there is a security risk. We will tell you why and restore it once the problem is resolved.
- b. Either of us may end the contract immediately by written notice if the other commits a material breach that cannot be put right, or is not put right within 14 days of notice, or becomes insolvent or stops trading.
- c. We may end the contract immediately by written notice if a payment is still unpaid 30 days after its billing date and we have told you, or if anyone at your business is abusive or threatening towards anyone at ours.
- d. We may end the contract for any reason on 30 days’ written notice, refunding any fee for the period after it ends.
20. When the contract ends
- a. We stop sending Messages and disconnect your accounts from the inbox.
- b. We give up access to your Connected Accounts, including as manager of your Google Business Profile. Work already published stays yours.
- c. On request, we give you a copy of your Customer Data and your message and campaign data in a common format, within 30 days.
- d. Within 30 days we delete or return the Customer Data under Schedule 1, first sending you your suppression list unprompted so that you can keep honouring opt-outs, as PECR requires.
- e. We deal with your Website under clause 13(e) and your domain name under clause 13(f).
- f. Clauses 13, 14, 21, 22, 23, 26 and 27, this clause, and Schedule 1 §6 survive.
21. Confidentiality
Each of us will keep the other’s confidential information confidential, use it only for this contract, and disclose it only to people who need it and are bound by the same duty. This does not apply to information that is public through no fault of the recipient, was already lawfully held, or must be disclosed by law.
22. Our liability to you
Nothing in these terms limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited. Subject to that:
- a. we are not liable for loss of profit, revenue, business, anticipated savings or goodwill, damage to reputation, or any indirect or consequential loss; and
- b. our total liability to you under or in connection with this contract, however it arises, including in negligence, is limited to the greater of £500 and the Subscription Fees you paid in the three months before the event giving rise to the claim.
We consider this limit reasonable given the Subscription Fee and the nature of the Service.
23. Your liability to us
You will indemnify us against any claim, fine, loss, cost or expense, including reasonable legal costs, arising from:
- a. a breach of your warranties in clause 14;
- b. a complaint, claim or enforcement action by an End Customer, the Information Commissioner’s Office or another authority about the lawfulness of the Customer Data or of your relationship with an End Customer;
- c. your breach of clause 16(a) or of any platform’s terms; or
- d. anything we publish about your business that is untrue because of information you gave us, or material you gave us that you were not entitled to let us use.
This does not cover loss caused by our own breach or negligence, including any failure to keep to clause 15.
24. Events outside our control
Neither of us is liable for a failure caused by something beyond our reasonable control, including power or network failure, the failure or withdrawal of a third-party platform or service, industrial action, fire, flood, epidemic, war or an act of a public authority. If it lasts more than 30 days, either of us may end the contract by written notice.
25. Changes to these terms
We may change these terms. If a change materially affects you, we will give you at least 30 days’ notice by email, and you may cancel under clause 18 before it takes effect. Changes required by law may take effect sooner.
26. General
- Entire agreement. These terms, your Confirmation Email, the Privacy Policy, the Cookie Policy and Schedule 1 are the whole agreement between us and replace anything said or written before. Neither of us relies on any statement not written in them. This does not limit liability for fraudulent misrepresentation.
- Severability. If any part of these terms is unenforceable, the rest still applies.
- Waiver. Not enforcing a right straight away does not mean losing it.
- Assignment. You may not transfer your rights or obligations without our written consent. We may transfer ours to a company that takes over our business, provided your rights are not reduced.
- Third parties. Nobody other than you and us may enforce these terms under the Contracts (Rights of Third Parties) Act 1999.
- Notices. Notices are valid by email to hello@growwwth.uk or to the email address on your account, or by post to our registered office.
27. Law, complaints and disputes
- a. Complaints. Email hello@growwwth.uk with what happened and what you would like us to do. You will reach the people doing the work. We will acknowledge your complaint within two working days and give you a full answer within ten working days.
- b. Disputes. If we cannot resolve it, we will both try in good faith to settle it by discussion for 30 days before starting court proceedings. Either of us may still seek an urgent injunction.
- c. Law. These terms and any dispute arising from them, including a non-contractual one, are governed by the law of England and Wales, and its courts have exclusive jurisdiction.
Schedule 1 — Data Processing Agreement
This Schedule sets out the terms on which we process personal data on your behalf, as Article 28(3) of the UK GDPR requires. It forms part of our contract and takes effect when that contract does.
1. Roles
You are the controller and we are the processor of the Customer Data. You decide why End Customers are contacted and which End Customers those are. We decide only how the Service is delivered in practice, including the wording and the timing of Messages and the wording of the replies we publish under clause 9(f), within the approvals described in clause 11. Those are non-essential means and deciding them does not make us a controller.
We are the controller of the data we hold about you and the people at your business, which our Privacy Policy covers.
2. Subject matter, duration, nature and purpose
We process the Customer Data to send review request Messages and follow-ups to End Customers on your behalf, which may include a personalised image carrying the End Customer’s first name, to record and honour opt-outs, to publish qualifying reviews to your Connected Accounts, and to report to you. We also process the messages people send you on the channels you connect to your inbox, to gather them there under clause 9(h), and the enquiries people make through your Website. Processing lasts for as long as our contract lasts, plus the periods in clause 6 below.
3. Categories of data and data subjects
Data subjects: your past and present customers, and people who message you on a channel connected to your inbox or make an enquiry through your Website.
Personal data: name, mobile telephone number (including a WhatsApp number), email address, the date and type of the job carried out, the delivery and response status of Messages sent, and whether the person has opted out; and, for people who contact you, their name and contact details as they appear on the channel they use, the content of the messages and enquiries they send, and when they sent them. We do not require, and you must not send us, any special category data.
4. Our obligations
We will:
- a. process the Customer Data only on your documented instructions, which are these terms, your Confirmation Email and anything else you tell us in writing, unless the law requires otherwise, in which case we will tell you first unless the law forbids it;
- b. make sure everyone who processes the Customer Data is under a duty of confidentiality;
- c. apply the security measures described in section 11 of our Privacy Policy, as Article 32 requires;
- d. engage sub-processors only under clause 5 below;
- e. help you, so far as we reasonably can and given the nature of the processing, to respond to requests from End Customers exercising their rights;
- f. help you with your obligations under Articles 32 to 36, including security, breach notification and any data protection impact assessment;
- g. tell you without undue delay, and in any event within 48 hours, if we become aware of a personal data breach affecting the Customer Data, with the information you need to meet your own obligations;
- h. delete or return the Customer Data as set out in clause 6 below; and
- i. make available the information you reasonably need to show that we are meeting this Schedule, and allow and contribute to an audit no more than once a year, on 30 days’ notice, at your cost, unless a breach has occurred.
Immediate instruction. If you instruct us to do something we believe breaches Applicable Data Protection Law, we will tell you and may refuse to carry it out. We will always refuse an instruction to gate or filter recipients by expected sentiment, or to contact anyone who has opted out.
5. Sub-processors
You give us general authorisation to use the providers identified as our processors in section 8 of our Privacy Policy. The organisations listed there as independent controllers or lawful recipients — the platforms, our payment provider, our professional advisers and any authority making a lawful request — are not sub-processors and this clause does not treat them as such. We will keep that list current, and will tell you at least 30 days before adding or replacing one. If you reasonably object on data protection grounds within that period, we will discuss it with you, and if we cannot resolve it you may cancel under clause 18 of the terms without penalty.
Each sub-processor is bound by written terms giving at least the protection in this Schedule, and we remain fully liable to you for what they do.
6. Retention, deletion and the suppression list
We keep the Customer Data for as long as the contract lasts, then delete or return it within 30 days of the contract ending, at your choice.
Your suppression list is yours, and it is kept separately for each client. When one of your End Customers opts out, they are opting out of messages from your business. That opt-out suppresses them for you. It does not suppress them for any other client of ours, and we do not compare or combine suppression records across clients — doing so would use your data for another client’s purposes and would build a picture of an individual across unrelated businesses, neither of which you have instructed us to do.
The suppression list is part of your Customer Data. When the contract ends we send it to you as a separate file whether or not you ask for it, before we delete our copy on the same timetable as everything else. It is deliberately not left to the request in clause 20(c): the opt-outs in it are yours to honour after you leave — whether you run review requests yourself or through someone else — and a list you never received is one you cannot honour.
This does not apply to our own marketing. If someone tells us to stop contacting them about Growwwth’s own service, we are the controller of that request and we keep it indefinitely, on a separate list, so that we never contact them again. That list has nothing to do with your Customer Data and is described in our Privacy Policy.
7. International transfers
Some sub-processors are outside the UK. Where they are, we put in place the International Data Transfer Agreement or the ICO’s Addendum to the EU Standard Contractual Clauses, or rely on the UK Extension to the EU-US Data Privacy Framework where the recipient is certified, and we carry out a transfer risk assessment. Section 10 of our Privacy Policy has the detail.
8. Your obligations
You warrant that you have a lawful basis for the processing you instruct, that you have given End Customers the information Articles 13 and 14 require, and that the warranties in clause 14 of the terms are true. Our processing is lawful only to the extent your instructions are.
9. Precedence
If this Schedule conflicts with any other part of the contract on a data protection matter, this Schedule wins.